Leveraging scientific content with a sales enablement platform

Cerus, a biomedical products company, wanted to leverage the content from its international seminar on blood safety and strengthen awareness across a wider audience.

Read the ebook to learn more about the sales enablement app created by Living Stone to showcase the seminar content, featuring video, slides, the speakers’ key messages and additional background materials, along with details on the very favorable response from recipients. Ready for use, presentation and sharing by the Cerus business consultants.