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The Briefing On:
Healthcare Marketing

Whether you’re launching a new medical device or planning your participation at a trade fair, these blogposts offer helpful insights and suggestions for healthcare marketers. In this briefing, you can read about these topics, as well as the emergence of customer lifetime value as a key KPI, along with a link to download our whitepaper featuring “Guidelines for a winning customer reference strategy."

HealthcareMarketing
Here's a selection of 4 topics you'll read about in our briefing on healthcare marketing:
1

Commercializing a new medical device? 3 critical success factors to consider

Alain Segers, Founder and CEO of CRESCOMED, shares what to focus on and what to watch out for when launching a new medical device

2

Customer lifetime value emerges as top KPI

Customer reference marketing stands out as one of the best ways to boost both customer lifetime value and customer retention

3

A trade fair participation in the offing? With this step-by-step plan, your communication will hit the bull’s eye

Try this step-by-step plan to strengthen your communications for your upcoming trade fairs

4

Whitepaper on “Guidelines for a winning customer reference strategy”

Download our in-depth whitepaper on how to launch and manage a successful customer reference program

This briefing includes your link to our 
in-depth whitepaper on how to launch and manage a successful customer reference program
Whitepaper
Read more about boosting the impact of your healthcare marketing
Complete this form and we'll email your PDF of the Briefing On: Healthcare Marketing

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