Free marketing automation guide
Download our Free Guide: How to Optimize Your Marketing Automation

Learn how to make the most of this incredibly powerful marketing tool. In this hands-on guide, we’ll help you build a plan for how you’ll actually use marketing automation to nurture your leads with relevant, targeted messages that get results.

You’ll learn all about:

  • List Segmentation: The Key to Automation Success
  • Digging Deeper: Buyer Personas & Lifecycle Stages
  • Executing Your Segmentation Plan
  • The Limitations of Legacy Marketing Automation Tools
  • Workflows: A Four-Step Approach to Automation
  • An Example of Automation in Action: Running Webinars
  • And more.